Entries Tagged as 'What were they thinking?'
BIG ouch.
Not only is it a bad branding move, it’s a bad design. Another application of a vague symbol which seems to be the hallmark of modern branding. Is that yellow thing:
an asterisk,
a sun,
the light indicating this checkout lane is open,
a right turn signal,
a popped balloon,
the stain left when I squashed a spider on [...]
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Tags: Advertising · Design · Marketing and Branding · What were they thinking?
You may have noticed that KFC has been updating stores, painting them dark red on the outside and returning the original, full “Kentucky Fried Chicken” name to the building and accessories.
Personally, I think this is a good thing. The buildings stand out in a sea of other choices, and the design has [...]
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Tags: Advertising · In the News · Marketing and Branding · What were they thinking?
…goes to Jupiter Online Media. Talk about under-using an Internet advertising medium. Not to mention that apparently they want you to make a deal with a ghost.
Click here (banner is too long to display here)
Originally seen at Intranet Journal.
Did I mention that clicking the banner tries to open a pop-up?
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Tags: Advertising · Internet · What were they thinking?
…does the U.S. have.
In a CNNÂ article about an offensive costume worn by an Immigration and Customs Enforcement (ICE) employee to a fundraiser, there is a note buried about 2/3 of the way through about Julia Myers, head of the agency:
“Myers has served as head of ICE since January of 2006 but is still awaiting [...]
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Tags: In the News · What were they thinking?
Britney Spears Uses F-Word on New Track (Fox News)
Gee whiz, it’s a shock that Britney actually swears in her latest songs?
And they think it’s a publicity stunt?
P.S. No, I’m not going to link to the story. That’d only help it in the search rankings. Instead, let’s link to something that really is news about [...]
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Tags: In the News · Rants · What were they thinking?